Car Buyer Leads: How to Generate and Convert More Sales

Car Buyer Leads: How to Generate and Convert More Sales Car buyer leads are essential for any automotive dealership looking to increase sales and revenue. These leads are potential customers who have shown interest in purchasing a car, making them valuable prospects for dealerships. Generating high-quality leads is a crucial aspect of automotive marketing, and […]

Car Dealership Marketing Ideas – Affordable & Effective

The car dealership marketing ideas listed below will help you hone your dealers online and offline visibility. Think of this as a cheat sheet – sorta like spark notes for dealership marketing. 1. Use Automotive Lead Nurturing Campaigns to Reach the Right Audience Most dealerships have moderate branding and promotion budgets, but it is not […]

Arbor Welcomes Mark, Owner of Lunde Auto Sales, as Client Success Lead!

Arbor Advertising Welcomes Mark Lunde as Client Success Lead We’re thrilled to announce that Mark Lunde has officially joined the Arbor Advertising team as our new Client Success Lead. Mark’s journey with us is a special one, rooted in trust, collaboration, and a shared commitment to results. Four years ago, Mark first came across Arbor […]

Digital Marketing for Car Dealerships in 2024

Digital Marketing for Car Dealerships in 2024 As an Automotive Company or Dealer, your goal is to reach more customers, sell cars, maintain a competitive edge, and expand your business. However, we live in a time when accessibility is becoming increasingly difficult. Your automotive digital marketing strategies should motivate potential car buyers. Your staff members […]

The Big Dealership Squeeze of Spring 2024.

The automotive industry is no stranger to economic turmoil. In 2008, the world witnessed a global financial crisis that rocked the auto industry and forced several car manufacturers and dealerships to shut down. While the industry has recovered in recent years, we believe that another financial crisis is looming, and the car dealership space will […]

Car Tariffs: How They Impact Prices and What You Need to Know

Car Tariffs: How They Impact Prices and What You Need to Know   Car tariffs might not be a hot topic at the dinner table, but they’re a major force behind what you end up paying at the dealership. Whether you’re eyeing a brand-new vehicle or just curious about why prices are climbing, understanding car […]

Automotive Lead Providers: Finding the Best Options for Your Dealership

Automotive lead providers are third-party companies that specialize in generating leads for car dealerships. They are an essential part of the automotive industry, providing dealerships with a steady stream of potential customers. Automotive lead providers use various methods to generate leads, such as online advertising, search engine optimization, and social media marketing. Understanding Automotive Lead […]

Why independent dealers need to prepare for a slower 2024

Not very many vendors have been discussing the shift in customer profile & sentiment that’s been seen at many dealerships across the country.   It’s better to claim ignorance than to take the blinders off and focus on the facts, which are quite daunting. However, reality is beginning to set fourth in for many family […]